The arrival of 3G-enabled mobile phones have undoubtedly given cell phone technology a fresh dimension. While a mobile phone subscriber can enjoy a faster access to the internet from anywhere in the world by using his smartphone, the availability of video messaging would also take his scope of communication significantly forward. Besides, smartphone users will also benefit from the innumerable applications that are designed for them. Each of these applications caters to a different purpose in the lifestyle of smartphone users.
Some years ago, videos stormed the arena of mobile phones with a bang. The visual appeal that videos brought with them surpassed all other uses of a cell phone. The fast growing popularity of video messaging and video calling, which is a relatively recent addition to smartphones, was still in its nascent stage even a year ago. But the proliferation of 3G technology, which offers faster access to the internet, changed all that.
Most smartphone users today avail of the video messaging facility. The video messaging service (VMS) menu often resembles that of the text message. The user only needs to create a video and then send it in the form of a video message. One can also add text to the video content making the VMS communication more effective.
Following are some of the scoring points of video messaging.
Cost effective
Video messaging is an affordable system of communication as the wireless fidelity connectivity enables free exchange of video content. This has made the application a cost-effective solution, especially for the marketing sector.
Video blogging
The video messaging service is a boon for bloggers. The application gives them access to video blogs on the internet directly from their smartphone. The bloggers can also create and then upload videos to their blog. Moreover, as they can access their blog from their smartphones, they can frequently add updates to their blog.
The commercial angle
Video messaging can also be utilized by companies and advertisers for commercial purposes as they can send a full video commercial directly to the phone of the user. It's thus a popular method of brand promotion and creating product awareness. Mass distribution of video advertisements is possible via video messaging. VMS also requires a lesser start-up cost when compared to the other conventional forms of advertising.
Storage and privacy of VMS content
A smartphone user doesn't need any additional memory to store VMS content as all the content is stored centrally in the server of the service provider instead of the phone of the subscriber. This means that nobody but only the subscriber can access the videos. This feature ensures that the VMS content is safely stored even if the smartphone handset is lost or destroyed. Every user has to seek permission of other users if he wants to share their video content. The feature has been designed to secure the privacy of the videos.
So if you're still contemplating on whether to jump on the VMS bandwagon, do it now. You are missing out on an interesting method of communication.
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